Monday, January 11, 2010

Gibo Campaign Follows Obama's Lead

Looks like someone in the Gibo Teodoro campaign has been finding inspiration in Barack Obama's 2008 presidential run.

I saw this Teodoro ad on TV a few days ago (see it on YouTube) and recognized the font as the Obama campaign's signature Gotham:

It's also the font used on the splash page of his official website, so it seems they at least have someone looking out for brand consistency.

And on Facebook, the primary picture on Teodoro's page echos the iconic Obama "Hope" poster by Shepard Fairey:

Actually it's more of a pale shadow of the Hope poster. They need to get some real graphic artist to fix that thing up.

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